Writer: Ankita Ganguly
Editor: Ananya Athaiya
Illustrator: Nanika Addanki
Minimalism is more than just a design aesthetic. Authors and podcasters Joshua Fields Millburn and Ryan Nicodemus argue in their Netflix documentary series “Less Is Now”, this is a philosophy that brings holistic benefits. Our digital consumption adds a layer of influx that minimalists warn about, so let's focus on what matters most: it's about calmness and clarity. Living the little things I share with other minimalists has always been a central aspect of my life.
The term ‘Minimalism’ was originally associated with the art scene of the late 1950s. The aesthetically pleasing art of simplicity was a response to the abstract expressionist movement of the 1950s, which minimalists considered sentimental and intimidating. Instead, this new wave of artists believed that art should not be concerned with the emotional state of the artist. It must be stripped of its external motifs and meanings and evaluated as a work of art.
Today, it has developed into an umbrella term that describes not only the genre of art but also certain types of clothing and interiors, as well as the types of his designs. It is a look characterised by order, simplicity and harmony. Minimalism comes in many forms- of course, there's Marie Kondo's Joyseeker, which focuses on creating a conscious, satisfying home. Some activists and environmentalists are proving to be excellent examples of minimalism through conscious moral shopping and recycling.
Cultural change over the years has meant that our purchases have become an extension or part of our identity, sometimes becoming a symbol of what we want to live for. American Psychological Association research shows that materialism and overconsumption generally lead to dissatisfaction. Ever since I was a child, there has been a saying in our family, “After godliness comes purity.” Science Daily also admits that crowded spaces can often clutter the mind. The benefits our living environment offers have the potential to promote healthy mental health and living.
Maximalism pushes boundaries, challenges rules, and evokes such emotional responses in the process. Surrounding yourself is so important. In the past, maximalism got a bad rep because it looked like the room in question was decorated by someone who had seven cups of coffee while nursing a hangover. It was associated with chaos, disorder, thoughtlessness, and clutter. I don’t think so, though.
A new maximalism that feels more ordered, considered, curated, and magical where the visual cacophony of pieces comes together. While keeping things in check, such as by reducing the number of colours or repeating materials, it quickly creates a framework that looks harmonious and elegant. Many contrasting and intricate combining elements, playful but always beautiful, sophisticated and understated.
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